The growth of Wi-Fi hotspot market is largely driven by insistent demand for tablets, innovative smartphones, and connected devices. From an application and content perspective, video, voice, location, and context proficiencies are growing aggressively. With the advent of technology, global hotspots are integrating flawlessly with conventional 3G/4G, fiber, and cable. The emphasis on the quality of experience is increasing, which is expected to lead abrupt increment in the popularity.
Increasing digitization, along with the deployment of smart infrastructure systems around the world, represents one of the key factors bolstering the growth of the market. Wi-fi hotspots help small, large, and medium enterprises manage their networks at a relatively lower cost. They also enhance data transmission, provide access to various applications, and offer seamless results. Apart from this, enterprises worldwide are implementing the trend of Bring Your Own Device (BYOD) that allows employees to work using their personal devices and accessing corporate network data and resources like email and applications. This can also be attributed to a considerable rise in the need for offering flexibility to employees on account of the coronavirus disease (COVID-19) outbreak, which is contributing to market growth.
The global Wi-Fi Hotspot market size is predicted to reach over USD XX billion by 2028. This can be ascribed to the increasing use of cell phones and smart devices. It offers new opportunities for key players operating in the global Wi-Fi Hotspot market. Besides, growing adoption of Wi-Fi hotspots by the retail, hospitality and education sectors is affecting the market in a positive manner.
However, meeting the bandwidth requirement of the applications and security issues is hampering the market growth. Furthermore, mobile hotspot and developing economies of APAC and MEA is likely to provide lucrative development opportunities for the Wi-Fi Hotspot market in the forthcoming years.
Key Segments of the Global Wi-Fi Hotspot Market
Hardware Overview, 2021-2028 (USD Million)
- Wireless Hotspot Gateways
- Wireless Hotspot Controllers
- Mobile Hotspot Devices
Component Overview, 2021-2028 (USD Million)
End Use Overview, 2021-2028 (USD Million)
- Telecom & IT
- Financial Services
Regional Overview, 2021-2028 (USD Million)
- North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of APAC
- Middle East and Africa
- South Africa
- Saudi Arab
- South Africaa
- Rest of MEA
- South America
- Rest of South America
Reasons for the study
- The purpose of the study is to give an exhaustive outlook of the global Wi-Fi hotspot market. Benchmark yourself against the rest of the market.
- Ensure you remain competitive as innovations by existing key players to boost the market.
What does the report include?
- The study on the global Wi-Fi hotspot market includes qualitative factors such as drivers, restraints, and opportunities
- The study covers the competitive landscape of existing/prospective players in the Wi-Fi hotspot market industry and their strategic initiatives for product development.
- The study covers a qualitative and quantitative analysis of the market segmented based on Hardware, Component and End User. Moreover, the study provides similar information for the key geographies.
- Actual market sizes and forecasts have been provided for all the above-mentioned segments.
Who should buy this report?
- This study is suitable for industry participants and stakeholders in the global Wi-Fi hotspot market. The report will benefit every stakeholder involved in the Wi-Fi hotspot market.
- Managers within the Wi-Fi hotspot market industry looking to publish recent and forecasted statistics about the global Wi-Fi hotspot market.
- Government, regulatory authorities, policymakers, and organizations looking for investments in trends of the global Wi-Fi Hotspot market.
- Analysts, researchers, educators, strategy managers, and Government institutions looking for insights into the market to determine future strategies.
A Wi-Fi hotspot is a physical location that is used to access internet using wireless technology (WLAN) either through mobile device or a laptop. Wi-Fi is generally installed on public locations such as libraries, airports, hotels, and cafes. Growing mobility in businesses due to the adoption of Bring Your Own Device (BYOD) trend, growing business and vertical specific mobile applications, and advancements in the advanced network infrastructure are the factors that are driving the growth of the Wi-Fi Hotspot market.
An increased usage of mobile phones and smart devices, growth in the utilization of Wi-Fi hotspots by the retail, hospitality and education sectors, and adoption of carrier Wi-Fi by network operators for data traffic offload are the major factors driving market growth. Furthermore, the launch of mobile hotspots and emerging economies in Asia-Pacific and MEA are expected to drive the Wi-Fi hotspot market forward.
However, the market is expected to become fragmented in the forthcoming years as several new market players are emerging from developing countries such as India, Japan, China, and other countries.
Based on Hardware, the market is bifurcated into Wireless Hotspot Gateways, Wireless Hotspot Controllers, and Mobile Hotspot Devices. Wireless hotspot gateways segment dominate the major market share in 2019. It is used to provide authentication, authorization, and accounting for a wired or wireless network. The adoption of internet-enabled devices and the increased IP traffic are driving the deployment of gateway devices in the market. Moreover, the adoption of cloud access points among enterprises also promotes the market.
Component Type Segment
Based on Component, the market is bifurcated into Software and Services. The software market is estimated to grow at a CAGR of over 15% during the projected timeline. The market is driven by the growing adoption of customized software solutions among users to manage their access to the Wi-Fi Hotspot. These software applications are used to grant registered and unregistered access to the network and ensure the security of the network by encrypting the network data traffic.
End User Segment
Based on End User, the market is bifurcated into Telecom and IT, Financial Services, Education, Healthcare, Hospitality, Transportation, and Retail. The retail sector leads the commercial application market with a share of more than 40%. The retailers are leveraging the Wi-Fi Hotspots as marketing tools to enhance the customer experience and gain insights into customer behavior. Furthermore, retailers are also offering free Wi-Fi services to engage with the customers and retain them to gain an edge over competitors.
The Europe region is expected to grow at fastest rate over the forecast period. The increase of adoption in this area is due to the high adoption of Wi-Fi hotspots in public places and the presence of well-developed network infrastructure and 4G network also promotes the adoption in this region. Moreover, supportive government initiatives in the region for the development of connected public infrastructure also act as major drivers in the region. For instance, in 2016, the UK government launched the GovWifi initiative to replace the existing network in government offices with a single secure Wi-Fi Hotspot network. Furthermore, Asia-Pacific is increasing its share due to the increasing adoption of Wi-Fi hotspots in public places, and advent of 5G networks in countries such as China, South Korea, and others in the region.
The major players of the global Wi-Fi Hotspot Market are iPASS Inc., Nokia Networks, Ericsson, Cisco, Aptilo Networks, Aruba Networks, Boingo Wireless, Ruckus Wireless, NETGEAR Inc., Hewlett Packard Enterprise, Alcatel-Lucent S.A., Motorola Solutions, Ubiquiti Networks, Huawei Technologies Co., Ltd., and CASA Systems. In addition, the previously recognized as well as new market players are approaching the market with advanced and new strategic solutions and to remain competitive in the global market.