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E-commerce is changing the healthcare landscape, and understanding the consequences of this change is crucial for healthcare suppliers. E-commerce in healthcare is definitely a positive force, as with any fresh technology, but one that needs to be harnessed with cautious and creative thinking.
In addition, e-commerce offers clinics, hospitals, and doctor's offices the opportunity to streamline their purchases of medical equipment and supplies. Manufacturers of medical devices are increasingly moving online to enable direct orders and deliveries of products. This generates some difficulties, because health care providers need to guarantee that their suppliers are able to comply with laws and deliver products on time. But it also implies suppliers can provide better quality care for their patients by enabling more patient focus and less concentrate on supply problems.
Due to the enhanced use of the Internet for clients to access products and medical care, healthcare companies are increasingly worried about the quality of their internet presence. In a globe where transactions and collecting of data are progressively online, health care providers need to be conscious of how they present themselves online.
Key Segments of Healthcare E-Commerce Market
Type Overview, 2015-2025 (USD Million)
Application Overview, 2015-2025 (USD Million)
End User Overview, 2015-2025 (USD Million)
Regional Overview, 2015-2025 (USD Million)
Reasons for the study
What does the report include?
Who should buy this report?
This study is suitable for industry participants and stakeholders in the healthcare e-commerce market. The report will benefit:
Analysts, researchers, educators, strategy managers, and academic institutions looking for insights into the market to determine future strategies
E−commerce is increasingly becoming a common method of shopping by customers across the globe, however the market for pharmaceutical drugs and medical devices has been slow to embrace digital approaches due to the heavy level of legislative scrutiny and government regulations under which products are marketed. The safety, efficiency, claims and packaging of each healthcare products are regulated by lawmakers and respective regional governments.
Therefore, marketers of pharmaceutical and healthcare products have been hesitant to jump aggressively into digital marketing since the company is no longer fully in control of the brand’s message in the digital environment, such as with bloggers and on social media. However, as healthcare e-commerce continues to evolve from being just a sales channel to also a critical awareness driver, leveraging e−commerce will become critical to the growth of all pharmaceutical and medical device manufacturers. Digitization in any business is expected to have influenced majority of all sales and is similar trend is anticipated to further boost the growth of healthcare e-commerce over the forecast period.
Pharmaceutical OTC medications, especially the leading five brands Mucinex cold medicines (Reckitt Benckiser), Claritin allergy medicines (Bayer), Advil pain relievers (Pfizer), Vicks DayQuil & NyQuil cold medicines (P&G), and Tylenol pain relievers (J&J) are not usually, the most natural fit for internet purchases. This is because usually, customers buy products online due to reasons such as comfort, flexibility, reliability, and transparency.
Amazon is the go-to website that customers are redirected to by these products. There are about 80 million Amazon Prime memberships in the United States in 2017, the distributor provides free 1−2−day shipping and even 1−2 hours shipping in select towns and is a company extremely regarded for its ease and convenience of doing business, concentrated on continuing to increase the e-commerce bar. While these shipping choices may not be easy for the bed-ridden customer who immediately requires medication, they are fast and convenient choices for those who want to stock their cabinets.
Amazon is a notable marketing platform for reach as well as being a nice place to stock up. The exceptional amount of distinctive visitors to Amazon's daily website generates a chance to reach a large amount of prospective customers who may never have visited an individual brand site or brick and mortar store. Walgreens, CVS, Costco, Harmon Face Values, Meijer, Rite Aid, Target, and Walmart, to name a few, are other websites that are frequently redirected to customers.
It is not surprising that even healthcare itself has started to penetrate the e-commerce area. Apps such as FirstOpinion and Practo, as well as websites such as Doctor2U and YourDoctors.Online are different kinds of healthcare e-commerce platforms. Each service operates on a slightly distinct business model, but the idea is the same: physicians provide patients with guidance on text or chat, eliminating the need for a physician's office or time spent traveling away from home. While this does not eliminate the need for in-person exams, telemedicine can often assist patients determine whether an exam is needed.
Fascinatingly, for a remarkably smooth patient experience, telemedicine can be combined with pharmaceutical e-commerce. Patients can discuss their symptoms with a doctor, get a diagnosis, and receive medication supplied to their door within a couple of hours. Platforms such as Walgreens and NowRX provide prescriptions that can be ordered online rapidly and easily. As technology progresses, healthcare companies leveraging e-commerce have a chance to dramatically enhance the experience of patients through healthcare access.
Due to the development of technological advancements in healthcare, the e-commerce industry in healthcare is dominated by North America and Europe. Healthcare is evolving quickly in the United States. An aging population has risen demand for services and the need to handle plans and advantages for health care. Technology is becoming a significant factor in both healthcare delivery and service payment. Costs continue to rise, and payers face the need to maintain low premiums while offering appropriate coverage. Despite all efforts to reduce healthcare expenses with subsidized charges or renegotiated fees, the U.S. still has one of the Western world's largest per capita spending.
Unfortunately, this expenditure did not yield better results. This trend in expenditure on healthcare and poor results is unsustainable. Without better quality and results, the current economy cannot continue to spend more than it can maintain. There are multiple alternatives in play to assist in determining the future of healthcare in the United States. These strategies will continue to develop until a winning model has been established that improves healthcare by generating quality and cost-effective results. But one thing is for sure: the healthcare future will concentrate on placing customers back in control of their health by enforcing a public requirement to safeguard the results of payers, reduce expenses and boost healthcare.
Healthcare industry players have been comparatively effective at IT adoption, but they continue to struggle to effectively manage the myriad stakeholders, laws, and privacy issues needed to construct a fully integrated healthcare IT system. In its present state, the U.S. healthcare IT system is not effective. With over USD 1.7 trillion invested in IT services annually, present systems still lack the features necessary to compete in today's industry much less to compete in the future, where players need to enhance the quality of care and reduce the cost of care.
E-commerce is changing the healthcare landscape, and understanding the consequences of this change is crucial for healthcare suppliers. E-commerce in healthcare is definitely a positive force, as with any fresh technology, but one that needs to be harnessed with cautious and creative thinking.
In addition, e-commerce offers clinics, hospitals, and doctor's offices the opportunity to streamline their purchases of medical equipment and supplies. Manufacturers of medical devices are increasingly moving online to enable direct orders and deliveries of products. This generates some difficulties, because health care providers need to guarantee that their suppliers are able to comply with laws and deliver products on time. But it also implies suppliers can provide better quality care for their patients by enabling more patient focus and less concentrate on supply problems.
Due to the enhanced use of the Internet for clients to access products and medical care, healthcare companies are increasingly worried about the quality of their internet presence. In a globe where transactions and collecting of data are progressively online, health care providers need to be conscious of how they present themselves online.
Key Segments of Healthcare E-Commerce Market
Type Overview, 2015-2025 (USD Million)
Application Overview, 2015-2025 (USD Million)
End User Overview, 2015-2025 (USD Million)
Regional Overview, 2015-2025 (USD Million)
Reasons for the study
What does the report include?
Who should buy this report?
This study is suitable for industry participants and stakeholders in the healthcare e-commerce market. The report will benefit:
Analysts, researchers, educators, strategy managers, and academic institutions looking for insights into the market to determine future strategies
Chapter 1. Executive Summary
Chapter 2. Research Methodology
2.1. Research approach
2.2. Scope, definition, and assumptions
2.3. Data sources
Chapter 3. Market Outlook
3.1. Introduction
3.2. Key trends
3.2.1. Market drivers
3.2.2. Market restraints
3.2.3. Market opportunities
3.3. Porter’s Five Forces’ analysis
3.4. PESTEL Analysis
3.5. Value chain analysis
3.6. Company share analysis
Chapter 4. Healthcare E-Commerce Market Overview, By Type
4.1. Global Healthcare E-Commerce market share, by type, 2018 & 2028
4.2. Drugs
4.2.1. Market size and projections, 2015-2025
4.3. Medical devices
4.3.1. Market size and projections, 2015-2025
Chapter 5. Healthcare E-Commerce Market Overview, By Application
5.1. Global Healthcare E-Commerce market share, by application, 2018 & 2028
5.2. Telemedicine
5.2.1. Market size and projections, 2015-2025
5.3. Caregiving Services
5.3.1. Market size and projections, 2015-2025
5.4. Consultation
5.4.1. Market size and projections, 2015-2025
Chapter 6. Healthcare E-Commerce Market Overview, By End User
6.1. Global Healthcare E-Commerce market share, by end user, 2018 & 2028
6.2. Hospitals
6.2.1. Market size and projections, 2015-2025
6.3. Clinics
6.3.1. Market size and projections, 2015-2025
6.4. Others
6.4.1. Market size and projections, 2015-2025
Chapter 7. Healthcare E-Commerce Market Overview, By Region
7.1. Global Healthcare E-Commerce market share, by region, 2018 & 2028
7.1.1. North America
7.1.1.1. Market size and projections, 2015-2025
7.1.1.2. Market size and projections, by type, 2015-2025
7.1.1.3. Market size and projections, by application, 2015-2025
7.1.1.4. Market size and projections, by end user, 2015-2025
7.1.1.5. Market size and projections, by country, 2015-2025
7.1.1.6. U.S.
7.1.1.6.1. Market size and projections, 2015-2025
7.1.1.7. Canada
7.1.1.7.1. Market size and projections, 2015-2025
7.1.1.8. Mexico
7.1.1.8.1. Market size and projections, 2015-2025
7.1.2. Europe
7.1.2.1. Market size and projections, 2015-2025
7.1.2.2. Market size and projections, by type, 2015-2025
7.1.2.3. Market size and projections, by application, 2015-2025
7.1.2.4. Market size and projections, by end user, 2015-2025
7.1.2.5. Market size and projections, by country, 2015-2025
7.1.2.6. Germany
7.1.2.6.1. Market size and projections, 2015-2025
7.1.2.7. UK
7.1.2.7.1. Market size and projections, 2015-2025
7.1.2.8. France
7.1.2.8.1. Market size and projections, 2015-2025
7.1.2.9. Italy
7.1.2.9.1. Market size and projections, 2015-2025
7.1.2.10. Spain
7.1.2.10.1. Market size and projections, 2015-2025
7.1.2.11. Rest of Europe
7.1.2.11.1. Market size and projections, 2015-2025
7.1.3. Asia Pacific
7.1.3.1. Market size and projections, 2015-2025
7.1.3.2. Market size and projections, 2015-2025
7.1.3.3. Market size and projections, by type, 2015-2025
7.1.3.4. Market size and projections, by application, 2015-2025
7.1.3.5. Market size and projections, by end user, 2015-2025
7.1.3.6. Market size and projections, by country, 2015-2025
7.1.3.7. Japan
7.1.3.7.1. Market size and projections, 2015-2025
7.1.3.8. China
7.1.3.8.1. Market size and projections, 2015-2025
7.1.3.9. India
7.1.3.9.1. Market size and projections, 2015-2025
7.1.3.10. Australia
7.1.3.10.1. Market size and projections, 2015-2025
7.1.3.11. South Korea
7.1.3.11.1. Market size and projections, 2015-2025
7.1.3.12. Rest of APAC
7.1.3.12.1. Market size and projections, 2015-2025
7.1.4. South America
7.1.4.1. Market size and projections, 2015-2025
7.1.4.2. Brazil
7.1.4.2.1. Market size and projections, 2015-2025
7.1.4.3. Rest of South America
7.1.4.3.1. Market size and projections, 2015-2025
7.1.5. Middle East & Africa
7.1.5.1.1. Market size and projections, 2015-2025
7.1.5.1.2. Market size and projections, by type, 2015-2025
7.1.5.1.3. Market size and projections, by application, 2015-2025
7.1.5.1.4. Market size and projections, by end user, 2015-2025
7.1.5.2. South Africa
7.1.5.2.1. Market size and projections, 2015-2025
7.1.5.3. Rest of MEA
7.1.5.3.1. Market size and projections, 2015-2025
Chapter 8. Company Profiles
8.1. Amazon
8.1.1. Company overview
8.1.2. Product portfolio
8.1.3. Key developments
8.1.4. Financial performance
8.1.5. Geographical Presence
8.2. Flipkart Pvt. Ltd.
8.2.1. Company overview
8.2.2. Product portfolio
8.2.3. Key developments
8.2.4. Financial performance
8.2.5. Geographical Presence
8.3. Exactcare Pharmacy
8.3.1. Company overview
8.3.2. Product portfolio
8.3.3. Key developments
8.3.4. Financial performance
8.3.5. Geographical Presence
8.4. eBay Inc.
8.4.1. Company overview
8.4.2. Product portfolio
8.4.3. Key developments
8.4.4. Financial performance
8.4.5. Geographical Presence
8.5. Alibaba Group Holding Ltd.
8.5.1. Company overview
8.5.2. Product portfolio
8.5.3. Key developments
8.5.4. Financial performance
8.5.5. Geographical Presence
8.6. Lloyds Pharmacy Ltd.
8.6.1. Company overview
8.6.2. Product portfolio
8.6.3. Key developments
8.6.4. Financial performance
8.6.5. Geographical Presence
8.7. Remdi Senior Care
8.7.1. Company overview
8.7.2. Product portfolio
8.7.3. Key developments
8.7.4. Financial performance
8.7.5. Geographical Presence
8.8. Walgreens Boots Alliance Inc.
8.8.1. Company overview
8.8.2. Product portfolio
8.8.3. Key developments
8.8.4. Financial performance
8.8.5. Geographical Presence
8.9. McCabes Pharmacy
8.9.1. Company overview
8.9.2. Product portfolio
8.9.3. Key developments
8.9.4. Financial performance
8.9.5. Geographical Presence
8.10. CVS Health
8.10.1. Company overview
8.10.2. Product portfolio
8.10.3. Key developments
8.10.4. Financial performance
8.10.5. Geographical Presence
8.11. MedLife
8.11.1. Company overview
8.11.2. Product portfolio
8.11.3. Key developments
8.11.4. Financial performance
8.11.5. Geographical Presence
8.12. FSA Store
8.12.1. Company overview
8.12.2. Product portfolio
8.12.3. Key developments
8.12.4. Financial performance
8.12.5. Geographical Presence
8.13. Netmeds
8.13.1. Company overview
8.13.2. Product portfolio
8.13.3. Key developments
8.13.4. Financial performance
8.13.5. Geographical Presence
8.14. Kroger Co.
8.14.1. Company overview
8.14.2. Product portfolio
8.14.3. Key developments
8.14.4. Financial performance
8.14.5. Geographical Presence