The size of the world market for bubble tea was estimated at USD 2.29 billion in 2022 and is expected to increase at a compound annual growth rate (CAGR) of 7.51% from USD 2.46 billion in 2023 to USD 4.08 billion by 2030.
The global bubble tea market size has enlarged with abundant dedicated retail chains and higher demand for non-alcoholic and non-carbonated drinks. Additionally, bubble tea has gained traction across the world due to the fact that it is available at lower prices as compared to other health drinks or beverages. Healthy ingredients present in bubble tea like green and black tea tapioca and base is driving the global demand for bubble tea. Introducing different new blends and flavors and rising demand among the youth for a variety of teas is anticipated to offer lucrative opportunities for market expansion. However, sometimes these drinks contain higher amount of sugar that may lead to health issues and coffee consumption is restraining the market growth.
Geographically, the global bubble tea market is divided into Europe, North America, Asia Pacific, along with rest of the world. Asia Pacific is predicted to dominate the market followed by Europe. The invention of bubble tea took place in Taiwan, as a result, Asia Pacific became the major emerging market. Besides Taiwan, China is tagged as one of the largest bubble tea producers in the Asia Pacific region. The growth is backed by its high consumption as blended tea drinks. Growing popularity of flavored tea in developed countries like Italy, U.K. and Germany is positively impacting the market growth in the European regions. Growing awareness among individuals for health and health benefits extracted form bubble tea has supported the market growth in the North America region.
Furthermore, expanding the segmentation on the basis of ingredient, includes green tea, oolong tea, black tea and white tea. In that, green tea bubble is expected to be the most lucrative segment and leads the market with large share. Green tea has enormous benefits such as lowering cholesterol, weight loss, prevention from cancers & cardiovascular diseases, enhanced metabolism and reduced risks of Alzheimers & Parkinsons diseases as well as type II diabetes.
The global bubble tea market segmentation on the basis of flavor includes fruit flavor, original flavor, coffee flavor, chocolate flavor and others. Owing to the present diversity in fruit flavor, nutritional value and high consumer preference contribute to the higher fruit flavored bubble tea market trend
On the basis of components, the global bubble tea market is extended into sweetener, flavor, liquid, tapioca pearls, creamer and others. It is predicted that liquid by component will dominate the bubble tea market as liquid is the base for bubble tea or it’s the key ingredient in manufacturing processes.
The companies which comes under major players are CuppoTee Company, Boba Box Limited, Ten Ren's Tea Time, Boba Tea Company, JC. (Qbubble), Lollicup USA Inc., Sumos Sdn Bhd, Bubble Tea House Company, Gong Cha USA, Troika and Fokus Inc.
Key segments of ‘Global Bubble Tea Market’
Based on Component, the market has been segmented into,
- Flavor
- Creamer
- Sweetener
- Liquid
- Tapioca pearls
- Others
The market breakdown data by Flavor,
- Original
- Coffee
- Fruit
- Chocolate
- Others
Others Based on region, the market has been segmented into,
- North America
- U.S.
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Italy
- Rest of Europe
- Asia-Pacific
- India
- China
- Japan
- Australia
- Taiwan
- Rest of Asia-Pacific
- LAMEA
- Brazil
- Saudi Arabia
- South Africa
- Turkey
- Rest of LAMEA
What to expect from the upcoming report on ‘Global Bubble Tea Market’:
- Future prospects and current trends of the global bubble tea market by the end of forecast period (2018-2025)
- Information regarding technological progressions as well as innovations taking place in developing economies
- Supportive initiatives by government likely to influence the market dynamics
- Trends, drivers, opportunities, restraints, challenges and key developments in the market
- In-depth analysis of different market segmentations including regional segmentations, and product types
- Deep analysis about the competitive landscape of the market and the initiatives by them to improve this market