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The market size for global automation testing is anticipated to reach at USD 26 billion by 2025. The integration of developed technologies including the Internet of Things (IoT), DevOps, and Artificial Intelligence (AI) into the industrial processes is encouraging businesses to choose automation solutions in their operations. Automation testing encompasses various type of testing, including dynamic and static, which are helpful in automating testing scripts by frequently running them during testing. The static automation testing can be adopted in Software Development Life Cycle (SDLC) when the code is not logically finished.
Test automation uses special software for different software testing procedures. With the help of these software, the repetitive tasks can be automated in a formalized method, or can even execute additional testing that is difficult to perform manually. The growing digital transformation has further fueled the adoption of software testing & quality assurance throughout the enterprises, thus, driving the growth of automation testing industry globally. The industry has gained massive interest from the key IT organizations in the past few years, leading to significant investments for the advancement of the latest quality assurance & software testing solutions.
Key Segments of the Global Automation Testing Market
Component Overview, 2018-2025 (USD Billion)
Endpoint Interface Overview, 2018-2025 (USD Billion)
Endpoint Interface Overview, 2018-2025 (USD Billion)
Regional Overview, 2018-2025 (USD Billion)
Reasons for the study
What does the report include?
Who should buy this report?
Growing digitization across enterprises is one of the key factor responsible for a high demand of automation testing in recent years. As enterprises are switching from a conventional business model to modern digital channels, the demand to validate integrity and authorize business methods also arises. To tackle this challenge, enterprises are seeking for dynamic ways to test their systems and processes. Additionally, as the rivalry among the industry players is growing and the information is easily accessible to the users, consumers are becoming more empowered. The growing demand for agile testing is likely to fuel the industry demand. Enterprises have started focusing more on QA, which can be gained by the implementation of agile solutions. On the other hand, unavailability and high expenses associated with the automation testing tools are likely to hinder the adoption of automation testing solutions.
Component Segment
Based on the type segment, the market is bifurcated into two sub-segments that are testing type, and services. In 2019, the testing type segment is further classified into static, and dynamic testing. The dynamic testing ensures proper functioning of the software after or during its installation to enable a stable application without any major errors. The software testers use two different techniques to perform the dynamic testing process which includes functional and non-functional testing.
Endpoint Interface Segment
Based on the endpoint interface, the market is segmented into web, mobile, and desktop. The market for desktop is anticipated to possess a significant market share in 2019 since enterprises today are predominantly developing to match their user needs. It provides enhanced quality software so that a great number of test can be run in reduced time with lesser resources. Other benefits of automation testing includes transparency, time-saving, and effectiveness, is likely to drive the demand for the automation testing industry.
Vertical Segment
Based on the vertical segment, the market is classified into BFSI, manufacturing, defense & aerospace, retail, logistics & transportation, telecom & IT, healthcare & life sciences, automotive, and others. The market for BFSI is anticipated to possess the largest market share in 2019 since the finance companies today are predominantly developing to match their user needs. Moreover, the growing regulatory scrutiny coupled with enhanced customer satisfaction, as well as advantages incorporation of advanced technologies such as IoT, big data, and AI into the business operations are some of the factors responsible for the automation testing demand.
The global automation testing market is a wide range to North America, Europe, APAC, South America, and the Middle East & Africa. North America is considered a mature market in the automation testing applications, owing to an outsized presence of organization with the availability of technical expertise and advanced IT infrastructure. The US and Canada are the highest contributory countries to the expansion of the automation testing market in North America.
The major players of the global automation testing market are IBM, Keysight, Micro Focus, Capgemini, Microsoft, Tricentis, CA Technologies, SmartBear Software, Parasoft, Ranorex, Eggplant, Sauce Labs, Applitools, Cigniti Technologies, AFour Technologies, Invensis Technologies, and more. The automation testing market is fragmented with the existence of well-known global and domestic players across the globe.
The market size for global automation testing is anticipated to reach at USD 26 billion by 2025. The integration of developed technologies including the Internet of Things (IoT), DevOps, and Artificial Intelligence (AI) into the industrial processes is encouraging businesses to choose automation solutions in their operations. Automation testing encompasses various type of testing, including dynamic and static, which are helpful in automating testing scripts by frequently running them during testing. The static automation testing can be adopted in Software Development Life Cycle (SDLC) when the code is not logically finished.
Test automation uses special software for different software testing procedures. With the help of these software, the repetitive tasks can be automated in a formalized method, or can even execute additional testing that is difficult to perform manually. The growing digital transformation has further fueled the adoption of software testing & quality assurance throughout the enterprises, thus, driving the growth of automation testing industry globally. The industry has gained massive interest from the key IT organizations in the past few years, leading to significant investments for the advancement of the latest quality assurance & software testing solutions.
Key Segments of the Global Automation Testing Market
Component Overview, 2018-2025 (USD Billion)
Endpoint Interface Overview, 2018-2025 (USD Billion)
Endpoint Interface Overview, 2018-2025 (USD Billion)
Regional Overview, 2018-2025 (USD Billion)
Reasons for the study
What does the report include?
Who should buy this report?
Chapter 1 Introduction
1.1 Introduction to the Study
1.2 Market Definition and Scope
1.3 Units, Currency, Conversions and Years Considered
1.4 Key Stakeholders
1.5 Key Questions Answered
Chapter 2 Research Methodology
2.1 Introduction
2.2 Data Capture Sources
2.2.1 Primary Sources
2.2.2 Secondary Sources
2.3 Market Size Estimation
2.4 Market Forecast
2.5 Data Triangulation
2.6 Assumptions and Limitations
Chapter 3 Executive Summary
Chapter 4 Market Outlook
4.1 Introduction
4.2 Value Chain Analysis
4.3 Market Dynamics
4.3.1 Drivers
4.3.1.1 Demand for AI and ML in Quality Assurance and Testing Among Enterprises
4.3.1.2 Need to Provide Seamless End-User Experience With Reduced Time-To-Market
4.3.2 Restraints
4.3.2.1 High Implementation Cost and Prevailing Manual Testing in the Automation Testing Market
4.3.3 Opportunities
4.5 PEST Analysis
Chapter 5 Automation Testing market by Component
5.1 Introduction
5.1.1 Testing Type
5.1.1.1 Static
5.1.1.1 Dynamic
5.1.2 Services
5.1.2.1 Advisory & Consulting Services
5.1.2.2 Planning & Development Services
5.1.2.3 Implementation Services
5.1.2.4 Managed Services
5.1.2.5 Others
Chapter 6 Automation Testing market by Endpoint Interface
6.1 Introduction
6.1.1 Mobile
6.1.2 Web
6.1.3 Desktop
Chapter 7 Automation Testing market by Vertical
7.1 Introduction
7.1.1 BFSI
7.1.2 IT & Telecom
7.1.3 Manufacturing
7.1.4 Defense & Aerospace
7.1.5 Retail
7.1.6 Logistics & Transportation
7.1.7 Healthcare & Life Sciences
7.1.8 Automotive
7.1.9 Others
Chapter 8 Automation Testing market By Region
8.1 Introduction
8.2 North America
8.2.1 U.S.
8.2.2 Canada
8.3 Europe
8.3.1 Germany
8.3.2 France
8.3.3 UK
8.3.4 Rest of Europe
8.4 Asia Pacific
8.4.1 China
8.4.2 Japan
8.4.3 India
8.4.4 Rest of Asia Pacific
8.5 Middle East & Africa
8.5.1 UAE
8.5.2 South Africa
8.5.3 Rest of Middle East & Africa
8.6 South America
8.6.1 Brazil
8.6.2 Rest of South America
Chapter 9 Competitive Landscape
9.1 Overview
9.2 Strategic Initiatives
9.2.1 Mergers & Acquisitions
9.2.2 New Product Launch
9.2.3 Investments
9.2.4 Expansion
9.2.5 Others
Chapter 10 Company Profiles
10.1 IBM
10.1.1 Overview
10.1.2 Products and Services Portfolio
10.1.3 Recent Initiatives
10.1.4 Company Financials
10.1.5 SWOT
10.2 Keysight
10.2.1 Overview
10.2.2 Products and Services Portfolio
10.2.3 Recent Initiatives
10.2.4 Company Financials
10.2.5 SWOT
10.3 Micro Focus
10.3.1 Overview
10.3.2 Products and Services Portfolio
10.3.3 Recent Initiatives
10.3.4 Company Financials
10.3.5 SWOT
10.4 Capgemini
10.4.1 Overview
10.4.2 Products and Services Portfolio
10.4.3 Recent Initiatives
10.4.4 Company Financials
10.4.5 SWOT
10.5 Microsoft
10.5.1 Overview
10.5.2 Products and Services Portfolio
10.5.3 Recent Initiatives
10.5.4 Company Financials
10.5.5 SWOT
10.6 Tricentis
10.6.1 Overview
10.6.2 Products and Services Portfolio
10.6.3 Recent Initiatives
10.6.4 Company Financials
10.6.5 SWOT
10.7 CA Technologies
10.7.1 Overview
10.7.2 Products and Services Portfolio
10.7.3 Recent Initiatives
10.7.4 Company Financials
10.7.5 SWOT
10.8 SmartBear Software
10.8.1 Overview
10.8.2 Products and Services Portfolio
10.8.3 Recent Initiatives
10.8.4 Company Financials
10.8.5 SWOT
10.9 Parasoft
10.9.1 Overview
10.9.2 Products and Services Portfolio
10.9.3 Recent Initiatives
10.9.4 Company Financials
10.9.5 SWOT
10.10 Cigniti Technologies
10.10.1 Overview
10.10.2 Products and Services Portfolio
10.10.3 Recent Initiatives
10.10.4 Company Financials
10.10.5 SWOT
10.11 Other Companies