The global market for the Service Analytics is anticipated to develop at a compound annual growth rate (CAGR) of 18.8% throughout the course of the forecast, to reach US$ 9.79 Bn by 2027.
The factors such as the growing awareness of IoT devices within the enterprises, the necessity to manage enormous workloads with marginal infrastructure investments, and the implementation of big data analytics solutions for evaluating data which facilitates in make informed business decisions, are responsible for the growth of service analytics market in the past few years.
Service analytics comprises capturing, processing, and scrutinizing the data produced from the performance of a service system to enhance, extend, and customize service to generate value for both customers and service providers. Rapid industrialization within the evolving and developed nations along with the growing adoption of service analytics platforms and tools by service providers to enhance client interaction and customer experience are key factors projected to spur the industry growth over the forecast period.
Service Analytics Market Scope
Metrics | Details |
Base Year | 2020 |
Historic Data | 2018-2019 |
Forecast Period | 2021-2027 |
Study Period | 2017-2027 |
Forecast Unit | Value (USD) |
Revenue forecast in 2027 | US$ 9.79 Bn |
Growth Rate | CAGR of 18.8 % during 2021-2027 |
Segment Covered | by Deployment, by Application , by Industry Vertical, Regions |
Regions Covered | North America, Europe, Asia Pacific, Middle East and Africa, South America |
Key Segments of the GlobalService Analytics Market
Component Overview, 2018-2028 (USD Billion)
- Solutions
- Services
Organization Size Overview, 2018-2028 (USD Billion)
- Small & Medium
- Large
Deployment Overview, 2018-2028 (USD Billion)
- On-premise
- Cloud
Application Overview, 2018-2028 (USD Billion)
- BFSI
- Government & Public Sector
- Healthcare
- Manufacturing
- Media & Entertainment
- Retail & E-Commerce
- Telecom & IT
- Others
Regional Overview, 2018-2028 (USD Billion)
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Rest of Asia-Pacific
- Middle East and Africa
- UAE
- South Africa
- Rest of Middle East and Africa
- South America
- Brazil
- Rest of South America
Reasons for the study
- The purpose of the study is to give an exhaustive outlook of the global service analytics market. Benchmark yourself against the rest of the market.
- Ensure you remain competitive as innovations by existing key players to boost the market.
What does the report include?
- The study on the global service analytics market includes qualitative factors such as drivers, restraints, and opportunities
- The study covers the competitive landscape of existing/prospective players in the service analytics industry and their strategic initiatives for the product development
- The study covers a qualitative and quantitative analysis of the market segmented based on organization type, component, deployment, and application. Moreover, the study provides similar information for the key geographies.
- Actual market sizes and forecasts have been provided for all the above-mentioned segments.
Who should buy this report?
- This study is suitable for industry participants and stakeholders in the global service analytics market. The report will benefit:
- Every stakeholder involved in the service analytics market.
- Managers within the Tech companies looking to publish recent and forecasted statistics about the global service analytics market.
- Government organizations, regulatory authorities, policymakers, and organizations looking for investments in trends of the global service analytics market.
- Analysts, researchers, educators, strategy managers, and academic institutions looking for insights into the market to determine future strategies.


The demand for the service analytics market globally to witness considerable growth in the coming five years. Rapidly varying market dynamics, a rising need for customized services and products among consumers, and growing manufacturers' inclination towards facilitating better quality services without negotiating the profit are ensuing in rising demand for service analytics. Most organizations are often hindered by outdated or incomplete information that is insufficient for responding to critical business questions. Thus, they tussle to deliver the right data to the right individual at the right time. With the help of service analytics, such businesses can leverage the power of timely, reliable, data for optimizing their field service performance and service center, resulting in enhanced customer experience.
Component Segment
The global service analytics market contains both solution and service segments. The solution segment has a maximum revenue share within the global service analytics market in 2019. Service analytics solutions help organizations store, manage, and predict information for analyzing and executing effective business decisions. Several companies are adopting these solutions to scrutinize their internal processes and improve operations. The services segment is anticipated to grow at a significant growth rate from 2020 to 2028.
Organization Size Segment
Based on the organization size segment, the market is bifurcated into two sub-segments are small & medium, and large enterprises. In 2019, the large enterprise segment gathered the largest market revenue and it is anticipated to govern the service analytics market throughout the forecast period. However, the small & medium segment is anticipated to grow at a substantial growth rate over the forecast period.
Deployment Segment
Based on the deployment segment, the market is bifurcated into two sub-segments that are on-premise, and cloud. In 2019, the on-premise segment gathered the largest market revenue and it is anticipated to dominate the market throughout the forecast period. However, the cloud segment is anticipated to grow at a substantial growth rate over the forecast period. The cloud enables organizations with a unified platform with SaaS-based services providing improved security.
Application Segment
Based on the application, the market is segmented into BFSI, telecom & IT, healthcare, retail & e-commerce, automotive, government & public sector, others. The market for the manufacturing sector is anticipated to possess a significant market share in 2019 since the manufacturing companies today are predominantly developing to match their user needs. Moreover, the growing regulatory scrutiny coupled with enhanced customer satisfaction, as well as advantages such as risk management, and customized solutions are some of the factors responsible for the service analytics demand.
The global service analytics market is a wide range to North America, Europe, APAC, South America, and the Middle East & Africa. North America is considered a mature market in service analytics applications, owing to an outsized presence of organizations with the availability of technical expertise and advanced IT infrastructure. The US and Canada are the highest contributory countries to the expansion of the service analytics market in North America. However, the Asia Pacific region is anticipated to grow at a staggering CAGR over the forecast period.
The major players of the global service analytics market are Microsoft, Teradata, IBM, SAS Institute, Atos, Google, Oracle, AWS, HPE, Salesforce, Cloudera, Hitachi Vantara, MicroStrategy, ThoughtSpot, Qlik, Domo, SAP, TIBCO Software, GoodData, Birst, Yellowfin, Sisense, and more. The service analytics market is fragmented with the existence of well-known global and domestic players across the globe.